What we do?

We listen to franchisees and turn their voices into scientific, actionable data. Learn more about our process and methodology below.

Why is that important?

The right data, collected scientifically, and representational of the entire franchise network, can provide valuable insights to a franchisor. These insights can improve relationships between franchisors and franchisees, compare a network to benchmarks, and lead to strategic changes for an improved brand. Year over year results can affirm efforts and changes to make sure the brand reaches its goal.

How do we know?

Our team is made up of statisticians, business psychologists, and researchers. But we’ve also been franchisees! So we know the importance of franchisee feedback and its impact on a network.

What do our clients say?

We are confident about our research processes, valuable reports, and professional recommendations. Hear what our clients have to say.