Our mission is to listen to franchisees and turn their voices into scientific, actionable data. We use scientific methods and confidential surveys to capture accurate, honest feedback. The resulting data allows franchisors to make strategic decisions and take actionable steps to improve relationships with franchisees and the brand.

We prioritize data accuracy and franchisee confidentiality using high standards and strict methodology. Finalized data is is provided to franchisors in multiple reports to help outline percentages, trends and comparisons. In addition, an executive summary is now included.  This summary outlines strengths, weaknesses, and recommendations for improvements based on the data.

We feel honored to be trusted by franchisees. We also love working with franchisors because we want to make a difference in their networks and relationships with franchisees.